Food and beverage packaging and printing
Food and drink is serious business. In a highly regulated industry with stiff competition from all sides, you need to know that your packaging is working as hard as it can to help you stand out on the shelf while still representing the spirit of the product inside.
For food and beverage packaging and printing, it’s all about a high-impact, appealing product shown in the best possible light.
Elanders has a proven track record working with some of the most renowned and respected food and drinks brands in the world. Our North Tyneside facility was awarded the British Retail Consortium packaging standard in 2014, accrediting us to create non direct contact packaging for clients across the full spectrum of the industry. Meanwhile, our Cumbernauld site has been working with the biggest names in high quality Scotch whisky for years creating packaging and promotional material which reflects the very best of each quality product.
This has given us an intimate knowledge of the challenges facing the industry and best practice for overcoming them.
We’re also adept in producing the little extras which accompany outer packaging for food and drinks products and give customers more from their experience, sometimes using luxury materials with quality finishing effects like embossing or foil blocking. These include…
- Printed ingredients and labels. Show off the best of your product, including the need to know information in clear, colourful print.
- Heating and cooking instructions. Tell customers how to get the most out of the delicious experience you’re providing using the most appropriate materials for the product, but also the brand.
- Taster notes. With taster notes for products such as quality whisky, printed on luxury paper, every customer becomes an expert and connects with the product and the brand.
With huge steps forward in print technology at our disposal, we also offer variable data printing solutions for food and beverage packaging and labelling. It’s easier than ever to create personalised boxes, labels, wrappers or any packaging you’re inspired to offer your customers.
Contact us to find out how Elanders can add an extra dimension to your food and beverage packaging and stop you getting left on the shelf!
Last updated 3/19/2015